What is a likely outcome of conducting a poorly planned survey?

Conducting a poorly planned survey is most likely to lead to misleading conclusions. This outcome arises because inadequate planning can result in several factors that compromise the quality and reliability of the collected data. For instance, if the survey questions are poorly phrased, leading, or ambiguous, respondents may interpret them in different ways, leading to varied and unreliable answers. Additionally, if the survey sample is not representative of the population being studied, the responses gathered may not accurately reflect the broader group's opinions or behaviors, further introducing bias.

Misleading conclusions can also stem from a lack of clarity about the survey's objectives. Without a clear focus, the data collected may not answer the intended research questions, making it difficult to draw valid insights. Thus, the integrity of the analysis is compromised, and decision-makers may base their actions on inaccurate information, which can have far-reaching consequences for an organization.

In contrast, a well-planned survey would increase the likelihood of accurate data collection, leading to valid conclusions that can inform decisions effectively.